Cyber Monday a Hit for NZ Products in the USA

Cyber Monday 2014 deals weekNew Zealand products have made the most of Cyber Monday, famously the biggest online shopping day of the year in the USA.

The peak shopping period extends from Black Friday, the day after Thanksgiving, through Cyber Monday and the Tuesday following.

For that peak sales period ExportX sales in the USA were up 65% on last year, and achieved new record sales days on Cyber Monday and Tuesday. 

Amongst the products especially popular this American holiday season are Torus pet water bowls by Heyrex, UMF manuka honey by Happy Valley, Merino Kids merino baby sleepwear, Abeeco bee venom skincare, the Go-Go-Station desktop organizer, and Mumi&Bubi Solids Starter Kit baby food freezer trays.

Merino Kids, which has been represented by ExportX in the USA since 2008, enjoyed 60% year-on-year growth for the 2014 Black Friday-Cyber Monday period.

This strong sales growth reinforces the advantage of the ExportX strategy of harnessing the power of online marketplaces such as Amazon.com to reach shoppers in the USA.

 

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