The Deloitte Festival of Fast Growth that took place last week has been proclaimed a resounding success. World Wide Access participated prominently in the Festival of Growth, being named in the Fast 50 as one of New Zealand’s fastest-growing businesses.
Paul Grey co-presented a Master Class with Bridget Liddell on breaking into export markets, in which he focused on the important ways e-commerce is different in big export markets, the fundamental relevance to branding of how products are represented in the major online marketplaces, and why it’s far too important to leave to conventional distributors and stockists.
Victoria Maclennan of Optimal HQ was at the Festival of Fast Growth and wrote in her blog:
“Our day was split into streams so we got to select sessions from an impressive agenda, listen to subject matter experts passionately talk about their domain and ask lots and lots of questions. Some of the highlights for me included a session with Paul Grey from World Wide Access talking about branding and marketing in the FMCG (fast moving consumer goods space) where he floored the audience with Amazon figures – their growth and stronghold in the American consumer space and their move into groceries.”
Highlights for me included a session with Paul Grey from World Wide Access talking about branding.”
Paul was also one of a panel invited to discuss approaches to risk in business and personal achievement, alongside Mario Wynands, “the godfather of kiwi video game development”, and Olympic Games BMX medallist Sarah Walker, whose determination to do her very best is an example to us all.