Tipping the Apple Cart in China: Lessons for New Zealand Exporters

AJ Park logoYou may have heard about Apple’s expensive iPad branding issues in China.

Exporters, big and small can learn from Apple’s mistakes.

For more information on how you can ensure your brand is free to use and register in a new market, see the following tips from AJ Park:

http://www.ajpark.com/media-centre/2012/03/tipping-the-apple-cart-in-china/

No comments yet.

Please add your comments.