Cyber Monday is proving to be a hit for New Zealand products being sold in the USA through World Wide Access.
It’s exciting to see the orders coming in each few minutes.”
Cyber Monday, the Monday after Thanksgiving, is the biggest online shopping day of the year in the USA, setting new records year after year. Two years ago Cyber Monday 2010 was the first ever billion-dollar online shopping day. Now the billion mark is old hat and e-commerce pundits are predicting 2012 Cyber Monday online sales could top 1.5 billion.
For Mumi&Bubi, maker of the Solids Starter Kit for homemade baby food, Cyber Monday 2012 has meant record sales, triple the usual daily average, shown clearly on the sales graph to the right. Cyber Monday is today, 27 November.
Christina Piet of Mumi&Bubi has been watching her OrderPipe sales dashboard all day. “It’s exciting to see the orders coming in each few minutes,” she said. OrderPipe shows sales metrics live as orders are received, processed and dispatched.
World Wide Access generates export revenue for New Zealand businesses by getting their products to market in the United States and other countries quickly and at low cost, and getting them ‘in the game’, the big time of e-commerce and mobile commerce.
World Wide Access’ automated software systems such as OrderPipe give businesses exporting with World Wide Access near real-time visibility to their export sales, usually far better and more timely information than they’d get from a distributor or a conventional export sales approach.