Nooski Mousetraps Capture American Market

David Wells, inventor of the Nooski mouse trap, chose World Wide Access to take his ingenious mouse traps and rat traps to the USA. In the first year sales exceeded 5,000 units, propelling Nooski to bestseller status.

David Wells was interviewed about exporting with World Wide Access as a case study of how to launch a new product in the American market.

Read the Nooski export case study online, or view it as a PDF document.

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