Cyber Monday 2010 was the first ever day of more than $1 billion online retail spending in the United States. Cyber Monday this year, the Monday after U.S. Thanksgiving, was just the second time a billion dollars was surpassed.
But now that’s old news. Last week alone saw four more shopping days top the billion dollar mark, according to ecommerce analysis firm comScore. Overall the American economy might be stagnant, but these figures show that ecommerce continues to grow quickly. Online retail spending in America is up 15% year on year for the holiday period 1 November to 16 December, reports comScore.
With online retail growth outpacing overall economic growth, ecommerce is becoming a larger and larger proportion of the total American market. Products selling in the United States with World Wide Access are squarely in the online retail sweet-spot, capitalising on World Wide Access expertise in online selling through U.S.-based webstores, major shopping sites and product marketplaces.