Press Release: New Zealand’s Nature Baby Merino Baby Wear Now Available in the USA

Portsmouth, NH / December 1, 2011 – – New Zealand’s popular Nature Baby organic merino baby wear is now available in the United States, from Babysleepbags, with fast local delivery this holiday season.

Made in New Zealand from the finest organic-certified merino wool, Nature Baby’s merino collection of baby tops and pantsbooties and baby hats keep babies and toddlers comfortably warm and dry from head to toe, without overheating.

The merino fabric naturally balances body temperature. It captures and circulates air to insulate an infant when the room temperature falls, and releases excess body heat and moisture as the room temperature rises. Babies and toddlers stay warm and dry, at play or asleep, day or night.

Research shows merino fabric is ideal for baby wear. A 2010 AgResearch study determined that babies sleeping in merino are less likely to overheat or to become damp or chilled compared with synthetic polar fleece.

The merino is thought to be one of the oldest sheep breeds in the world, and its hardiness allows it to thrive in the high altitudes and mountainous landscapes of New Zealand’s Southern Alps. Evolution has endowed New Zealand’s merino sheep with an amazing wool fiber that scientists still cannot replicate.

No artificial fabric can match the all-round performance of natural merino; it insulates, absorbs moisture and breathes superbly, is naturally fire resistant, itch-free, repels stains and odors, and is silky-soft yet highly durable.

Nature Baby’s premium ACO-certified organic merino is extra soft, allergy-safe and completely free of all chemicals including those used in standard wool processing which can contribute to wool sensitivity in some people.

Since merino is naturally fire resistant, Nature Baby’s merino garments are rated low fire risk and do not require polyester-fireproofing chemicals that can irritate baby skin.

Nature Baby’s classic range of merino baby wear can be purchased online from www.babysleepbags.com and www.shoppingmoa.com.

About Nature Baby

Established in 1998 in New Zealand, Nature Baby is a family business specializing in products which nurture parents, babies and nature. Nature Baby’s organic merino and organic cotton baby gowns, bodytops, bodysuits, footed rompers, drawstring pants, swaddlers, booties and beanies are favorites of parents in New Zealand and world-wide.

Media contact: Sally Grey | [email protected] | Ph (+64) 21 239 1244.

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